Getting Ready for the AI for the Lean Marketer Course

We’re excited to have you join AI for the Lean Marketer - a hands-on, 4-week workshop series where you’ll build practical AI-powered marketing workflows you can use immediately, from positioning and messaging to visuals, search, and content repurposing. Designed for lean teams and hands-on operators, you’ll leave with reusable prompt frameworks and systems that help you move faster, stay on brand, and drive results in your day-to-day work.

Items covered in this article:

 

Course Start Date & Time 

  • Start: Friday, February 20, 2026, at 12:00pm ET 

  • Location: Designlab platform (log-in instructions will be emailed the day prior to launch)

 

Required Software Setup

We’re currently finalizing the exact list of tools used across the sessions for the AI for the Lean Marketer Course. All enrolled participants will receive a detailed rundown of any recommended tools 1–2 weeks before the program begins, so you’ll have time to prepare.

In general, you should expect to sign up for a handful of AI tools, most of which offer free accounts or free trials. We intentionally try to limit required paid tools and, where possible, work with tool providers to make access easier for participants.

At a minimum, we recommend having access to a ChatGPT Plus (Pro) account, as it will be used across multiple sessions. Beyond that, we aim to keep any additional setup lightweight and accessible—and we’ll be clear in advance about what’s required versus optional.

 

Live Session Access

All AI for the Lean Marketer sessions will take place on Livestorm.

  • You’ll receive unique invite links via email on Thursday, February 19.

  • Reminder emails with your join link will also be sent before each event.

  • Please use your unique link to join each session.

 

Community Slack

We’ll invite you to our community Slack before the program starts. Introduce yourself, connect with peers, and share ideas!

 

Program Schedule

February 2026 Cohort:
 
Date & Time (ET) Session
Fri Feb 20 12:00pm–3:00pm GTM Foundations With AI
Fri Feb 27 12:00pm–3:00pm

Design With AI

Fri Mar 6 12:00pm–3:00pm Search in the Age of AI
Fri Mar 13 12:00pm–3:00pm Scaling Content With AI

 

Recordings

If you can’t attend a live session, recordings will be posted to the Designlab platform shortly after.

 

Certification

When you complete any of our courses, you’ll receive a Certificate of Completion that highlights your newfound skills and project work. This certificate serves as a tangible acknowledgment of your learning journey — and it’s something you can proudly feature on your résumé or share on LinkedIn to demonstrate your professional growth.

Each certificate comes with a unique ID and a dedicated verification page hosted on our site. This allows anyone — from hiring managers to collaborators — to confirm your accomplishment quickly and securely.

Add Your Certificate to LinkedIn with Ease 

We’ve made it simple to share your achievement. When you’re viewing your certificate page, you’ll see an “Add certification to LinkedIn” button in the upper right side of the page. Clicking this button will take you directly to your LinkedIn profile (if you’re already logged in) and automatically open the modal to add a new certificate.

From there, you can fill in your course details and link your unique certificate verification page — giving your network and potential employers an easy way to view and verify your credentials.